Luxor
Digital Platform
2022
Mobile App Development
Systems Integration
UI/UX Design
Product Strategy
Dedicated Team
We developed and launched a comprehensive digital reading platform that transformed a traditional bookshop chain into a modern digital content provider. Within months, we delivered a market-ready solution that seamlessly integrated with existing infrastructure and continues to evolve with new features monthly.
THE CHALLENGE
When our client, one of Europe's largest bookshop chains, approached us, they were facing a significant digital transformation challenge. While they had an existing e-shop, they lacked a proper mobile application for their customers to purchase and consume digital content. The challenge wasn't just about building an app – it was about creating an ecosystem that would:
OUR APPROACH
We started with an extensive discovery phase to truly understand what we were dealing with. This meant diving deep into the client's existing infrastructure, analysing their APIs, and mapping out how everything would work together. We looked at how user accounts would sync, how purchase history would be maintained, and how content would be delivered efficiently.
Once we had a clear picture, we created a detailed blueprint of the solution. Working closely with the client's tech teams, we got their buy-in on the technical architecture. From there, we moved into design, crafting user interfaces that would make the experience seamless for readers. Development followed an iterative approach, allowing us to test and refine as we built.
WHAT WE DELIVERED
THE RESULTS
The market response exceeded our expectations right from the start. We managed to go live with the first version within just a few months, and the feedback started pouring in immediately. The platform gained traction quickly, with users embracing the new digital reading experience. The success of the initial launch led to establishing a dedicated team model, where we now work closely with the client's product owners and business team. This setup allows us to continuously deliver new features and improvements every month, keeping the platform fresh and responsive to user needs.
WHAT'S NEXT
Our partnership continues to grow stronger as we look towards the future. We've mapped out an exciting roadmap for the coming year that will take the platform to new heights. We're working on integrating car systems to enable on-road listening, expanding the platform's reach beyond traditional reading scenarios. There's a whole deck of new features and improvements in the pipeline, all aimed at making the reading experience even more engaging and accessible. The journey of digital transformation is ongoing, and we're committed to being there every step of the way.
Looking to transform your traditional business into a digital success story? Let's talk about how we can help you achieve your digital ambitions.
hello@pixelfield.com
(646) 225-1048
NEW YORK OFFICE
Pixelfield Inc.
405 Lexington Ave, 9th floor,
New York,
NY 10174
United States